Your startup.
On an F1 car.
You’re building something. Give it a spot on our digital F1 car. Preview your logo for free.
Startups on the car.
Loading sponsors…
Find a spot for your logo.
Built a startup?
Put it on the car.
- 01
Try your logo.
Choose a spot within your budget. Upload your logo and see it on the car for free.
- 02
Sponsor your spot.
Pay the price shown to put your logo on the digital car. It stays until someone outbids you.
- 03
Show people what you’re building.
Share your spot with your team and customers. If you’re outbid, what you’ve paid counts toward taking it back.
A different way to show what you’re building
Digital car sponsorship.
Made for startups.
You’ve spent time building your product. Now give people something to remember it by. StartupF1 lets founders put their startup logo on an interactive digital F1 car, preview the placement in 3D, and choose a sponsorship spot.
It’s a visual way to introduce a new business, share a side project, or give your team something fun to post on launch day. You can explore the car before deciding whether a spot is right for your brand.
You built it. Give it a place to be seen.
See your logo on the car before you pay
Choose a position, add your startup name and website, and upload your logo. The free logo preview shows how your artwork fits the car’s bodywork. Rotate the 3D car to see it from different angles, or compare the sidepod, nose, halo and wing positions. Paired spots include both sides where indicated.
Explore the sponsorship positions →Something to share with your community
A logo on a digital race car gives you a different visual for your startup promotion. Once your sponsorship is confirmed, share the link to your spot or download your branded car image. Show it to your team, post it alongside your product launch, or introduce your business to fellow founders.
The car is digital. A placement here does not put your logo on a real racing team’s car or include an official Formula 1 sponsorship.
Before you choose a spot
Good questions. Straight answers.
What am I sponsoring?
You’re sponsoring a logo position on StartupF1’s online 3D car. Visitors can explore its sponsor positions and discover the brands behind them. This is a digital brand placement, rather than a real-world motorsport sponsorship or an official partnership with Formula 1, Aston Martin or a racing team.
Can I try my logo for free?
Yes. Select a spot and upload your artwork to preview it on the car before paying. You can compare positions and view your logo from different angles. A preview doesn’t reserve the position or publish your sponsorship.
How much does digital sponsorship cost?
Each spot has its own price, shown in the position catalogue. The amount depends on the position and its current backing. Check the live price before choosing: you’ll see the amount due again before you confirm payment. Paired positions include both sides in that price.
How long will my logo stay on the car?
Your brand stays while it leads that position. There’s no subscription or fixed end date, and another sponsor can outbid you at any time. There is no guaranteed minimum display time. Payments aren’t refunded when you’re outbid; your previous backing counts toward reclaiming that same spot.
Is this useful for a small business or an indie project?
It’s designed for founders who want a distinctive way to show their brand. A startup, small business or independent project can preview its logo and decide whether the placement fits its budget and audience. Think of it as a creative part of your startup marketing, with a visual you can share.
Does a sponsorship guarantee traffic or customers?
No. A spot gives your brand a placement on the digital car; it doesn’t promise a number of views, website visits, sales or better Google rankings. Choose it for the placement and the branded experience you can share, and judge it against your own promotion goals.
Start with the preview. Find a spot that feels like you. See the car’s positions →